
by Senegal Software | March 31, 2021
Brand ambassador campaigns are a great way to get the word out about your company and products. It has become harder for brands to gain consumers trust. This is especially true since consumers trust each other more than corporations pushing out their own product. Implementing a brand ambassador campaign can be great for your company. […]
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by Senegal Software | March 29, 2021
Influencer marketing is a very easy and effective way to promote your brand and product. You can focus on reaching a specific target audience through social media. This then creates an opportunity to have an outside voice promote your brand and product in a language that makes sense to them. While you might be passionate […]
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by Senegal Software | March 19, 2021
Have you ever sent out a marketing email only to find errors in it after you hit ‘send’? No worries, it’s a common mistake that happens to many. The easiest way to avoid an issue like this is to send a test email. This can let you review before sending out the real email to […]
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by Senegal Software | February 19, 2021
Marketing for software-as-a-service (SaaS) is an expanding subset of marketing. This is because so many programs we once purchased to install and operate are moving to the cloud to be accessed by way of membership only. Like the name suggests, SaaS is unique because there’s no tangible product exchanged. The SaaS model is sustained by […]
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by Senegal Software | February 15, 2021
Marketing for software companies is a must. With a high demand for software development, there is a lot of competition in the industry. Now more than ever it has become tough to attract your target audience, especially if you are a small startup. This is why software developers are spending a lot of time on […]
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by Senegal Software | February 12, 2021
Promotional events can be held for a variety of reasons and are beneficial for all industries. They allow customers to get authentic engagements with brands that are of interest to them. While some promotional events are held when a new feature or product is added by a company, that doesn’t always have to be the […]
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